#VosLoHacés is a contest promoted by the Government of the City of Buenos Aires to promote innovative ideas and change the reality of entrepreneurs in the City.
Whats was going on?
Thousands of Argentines had very good ideas to improve the City but they didn't know how or how to carry them out, that's why Vos Lo Hacés was born.
If we add an institution with an idea and an agency specializing in web development, we have as a result a dynamic, useful, self-administrable and responsive site that uses the BAstrap framework, characteristic of the GCBA.
More than 1100 ideas were registered to improve the quality of life in the city.
Upped an average of 19 ideas per day
of projects coming from vulnerable neighbourhoods
- 35% Social impact
- 21% Tourism and gastronomy
- 17% Design
- 15% Environmental Impact
- 12% Education
We designed a web platform with simple illustrations and clear language, bringing the message to all sectors of society.
With the same style of language and image, we developed the digital campaign for the web to be promoted and disseminated on Social Networks.
Maintaining the graphic line with which the Government of the City of Buenos Aires has been working, we created a system of vectors to give them an identity belonging to #VosLoHaces
We selected a palette of vibrant and well-defined colors, ideal for conveying the basic concepts of the contest.
We want to know about you
Write to us and we will answer you as soon as possible